True Democracy Doesn’t Work on the Web

At least not yet. Perhaps it is that with the enhanced ability to communicate more we haven’t enhanced the way people communicate. We have the same miscommunication problems we have in real life online… but they’re hyper sped up and 10x bigger. We also have way to much negative crap flying around the web and it is hard to stay in a constructive place when trolls, spammers and others pains in the ass keep dropping by to stir things up.

Your community needs to know there is a leader and they need to know you’re reachable and engaged. You don’t have to be the most active member but you need to be around. In the early days of your community you have to be everywhere as your community culture is totally you… but as more leaders emerge and the numbers grow, the culture will become partially directed by the community.

You need to be accessible to every member of your community. They need to know where to find you and to know that if they really need you… that you’ll be there. Maybe you only respond to emails or through in site messages… but I’d go so far as to put up your IM names and phone number. For three years any member of my site could have picked up the phone and called me on my cell if they had something to tell me. (The number on the site now goes to voicemail… but I’ll still call you back if you leave me a message.)

Lesson: Especially in the early days members of your community need to feel like they know you and that you are reachable. They also need to know that somebody at the end of the day will make a decision in a tough situation.

Sounds difficult doesn’t it? Well, it is. It takes a great deal of effort. And that immediately leads a number of folks to consider buying their way out of a difficult situation. This, too, is a mistake, because…

More Daily Lessons on how to Build Quality, Thriving Communities.

[author] [author_image timthumb=’on’]http://www.alohastartups.com/wp-content/uploads/2011/09/Darius_profile.png[/author_image] [author_info]FBI, founder of the design community COLOURlovers and co-founder and board member of the All Hands Volunteers international charitable organization. Alumni of Y Combinator and mentor with 500 Startups. @bubs[/author_info] [/author]