Cities Grow from Towns and Towns from Villages

Lesson: Leverage your involvement in related communities to first seed your community with participants. You can’t force these people to join… just extend an invitation to people who might have an interest in what you’re building and be ready to respond to their feedback.

Don’t worry so much about jumping right into being a massive community. You need to take the time to be a village and figure out how everything works before you get into issues like mass transit, pollution and housing shortages. You also need to foster leaders within your village who will eventually become your city leaders.

When I went to Thailand, I handed COLOURlovers to my early members and pretty much left them unattended for the five months. Sometimes, blessings come in strange packages. For when I returned, I found a lot of interest had been built while I was gone…

But unfortunately, the community wasn’t able to rapidly grow unattended. In fact, I made a pretty huge mistake when I was building the database for the site: I set the primary key for the users table to be a small int… meaning the database broke once 255 people had registered and no more could sign up. (We were probably one of the first web 2.0 sites to launch a limited user-base private beta site… although fully unintentionally.)

Stay tuned for daily Lessons on how to Build Quality, Thriving Communities.

[author] [author_image timthumb=’on’][/author_image] [author_info]FBI, founder of the design community COLOURlovers and co-founder and board member of the All Hands Volunteers international charitable organization. Alumni of Y Combinator and mentor with 500 Startups. @bubs[/author_info] [/author]